Ahh, Preveil, one of the darlings of the CMMC space. The company provides secure email and data enclaves and saw a fairly big boost in its business and online profile with the advent of Katie Arrington’s misguided CMMC grift. The company apparently offers a solid, if clunky, security platform (according to my clients anyway), so they should have been content to continue their growth based on providing an honest product with proven capabilities.

But this is CMMC, so of course they couldn’t help themselves.

Now it comes to light that PreVeil used AI-generated “videos, blog content and marketing materials” using the image of Cyber AB CEO Matt Travis but — you know — without actually getting his permission. The AI slop was then used to suggest Travis and the AB encorsed PreVeil.

Now, Travis keeps showing up at events to endorse products, but he pretends it’s not an endorsement, just attendance. But he chooses which supplier’s events to show up at, so that selective attendance sure looks like an endorsement. But he’s probably got enough plausible deniability to make his dubious claim stick.

But PreVeil’s unauthorized use of his image to create fake AI endorsements is a bit much. IT again shows how these various CMMC players scam so much, they can’t stop scamming each other.

From the “How It Started Department,” here’s a shot of PreVeil’s “ethics” pledge on their website, where they promise to “do the right thing, with honesty, integrity…” and how they “build trust.” Sure…

Now let’s go over to the “How It’s Going Department.” Here is a screenshot of PreVeil’s fake apology letter, which claims that the production of the AI content and it’s subsequent publication — all of which requires a lot of work by real humans — was all done “in error.” Sure, all of that was an accident.

Great job, Seth Steinman! In any other universe, you’d be fired outright for this kind of scamming, but it’s CMMC World, so you will probably land a job at the Dept. of Justice.

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